Sunday, February 22nd, 2009
Why journalists should start e-newsletters
Tweet One way to really get a sense of what people in your niche are interested in is to create a newsletter for your readers. (Now, I’m not talking about an e-mail subscription to your blog or an RSS feed, although those are great ideas you should be doing, too.) This is something more personal, where [...]
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I'm Gina Masullo Chen, a 20-year veteran newspaper journalist who is a Ph.D. candidate in mass communications. I want to see journalism survive. I believe news organizations need to embrace new media, change their thinking, improve their content and innovate. Read more about me 
