How to measure your blog’s value

Time for some short-takes, my version of cool stuff you should read from around the journo/techie blogosphere: Measuring your site’s value: With all the tools available to measure the worth of  your blog or news site, it can get confusing. Continue reading

Journalists need to self-brand themselves

Time for short-takes: interesting posts from my travels around the blogosphere. Branding yourself: No, I’m not talking cattle branding here. I’m talking about branding yourself as a journalist, as in getting your name out there. Journalists today need to market Continue reading

Ryan Sholin says: ‘Be authentic’ on the Web

A few short-takes of interesting finds around the blogosphere. Hope you find them useful. Be authentic: Sure, news organizations try to be authoritative, reliable and popular. But Ryan Sholin, director of news innovation at Publish2, writes at Invisible Inkling that Continue reading

Imagining news media organizations of the future

Time for some short-takes, thoughtful ideas from across the blogosphere: Media companies of the future: Chris Brogan, a new media marketing consultant, came up with his idea of what the next media company would look like, starting from scratch. I like Continue reading

Six blogging mistakes: Don’t make them on your blog

First,  a personal note. Sorry, I haven’t been blogging for a while. I’ve been quite ill, with a suspected case of swine flu. (I say “suspected” because at least in my community, doctors are only giving the “swine flu” test to Continue reading

The ‘hyperinterest’ approach to online news

Imagine a news Web site that’s a portal to everything people used to read in newspapers plus a bunch of things that newspapers were never able to provide. A cool idea, I think, but first it requires newspapers to embrace Continue reading