The artisanal approach to news

What would artisanal news look like?

I’d never heard this term until Dave Hendricks, who blogs at Attentionization, used it when he wrote about my post regarding what newspapers could learn from the decline in the ice harvesting business. (Read more about how he explains artisanal news in the comments on that post.)

I like the term. So I started to think about what it might mean.

Artisanal, we know, means something produced in limited quantities often using a traditional method. When I hear the word, I think of cheese or bread, not news, as, I’d guess, most people do.

I’ve been mulling the idea of artisanal news quite a bit, and I believe it would mean radically altered news organizations, very different from the ones we’re used to seeing. Here’s what I think an artisanal news organization might look like,  particularly ones covering small and mid-sized communities.

Read the rest of the post at Nieman Journalism Lab.

7 thoughts on “The artisanal approach to news

  1. The term “artisanal news” can have lots of interpretations and I really don’t think we can explain very clearly because the it isn’t used on a large scale in order to truly understand it.

  2. @catalin

    Yes, artisanal can have many meanings, but that’s why I’m explaining what I think it means. Sure, someone else can think it means something else. Not sure the point there.

    As far is it needing to be on a large scale to be understood, can’t agree there. The whole point of artisanal news in my mind is isn’t large scale. It isn’t one-size fits all. It isn’t mass medium.

    It’s targeted. It’s individual. It’s small batches. And, I believe, if done well can pay when seen collectively.

    Thanks for sharing.


  3. You may be absolutely right, but I for example can’t explain something that it isn’t really there yet. Maybe after seeing a pattern yes, but for now it’s something just theoretical.

  4. Hmm. Interesting. You’re right. It’s just theoretical at this point. But I wouldn’t say “just.” Theoretical is where we come up with the ideas that may/could/might change the world.

    I guess I’m glad Einstein, Edison, Salk were able to see things that weren’t there yet.

  5. Great ideas always find their way out but unfortunately, these days, many of them are left forgotten in some drawer because someone has a interest in keeping them forgotten. See for example all the options we have for replacing fuel but those that are making money from oil have no interest in replacing it. The same happens with many other things…

  6. Pingback: News orgs’ goal for 2010: Imagine tomorrow’s media world today » Nieman Journalism Lab

  7. Pingback: Journalists' social media use | Save the Media

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