Comments on: Tim Gleason: Journalism crisis can inspire creative thinking http://savethemedia.com/2009/08/04/tim-gleason-journalism-crisis-can-inspire-creative-thinking/ A veteran journalist blogs about the new media revolution. Tue, 14 Feb 2012 19:48:38 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: GrowthSpurs aims to help hyperlocal efforts | Save the Media http://savethemedia.com/2009/08/04/tim-gleason-journalism-crisis-can-inspire-creative-thinking/comment-page-1/#comment-22556 GrowthSpurs aims to help hyperlocal efforts | Save the Media Fri, 07 Aug 2009 15:57:35 +0000 http://savethemedia.com/?p=1673#comment-22556 [...] Contact me Tim Gleason: Journalism crisis can inspire creative thinking [...]<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('22556','GrowthSpurs aims to help hyperlocal efforts | Save the Media'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('22556','GrowthSpurs aims to help hyperlocal efforts | Save the Media','[...] Contact me Tim Gleason: Journalism crisis can inspire creative thinking [...]'); return false;">Quote</a></div> [...] Contact me Tim Gleason: Journalism crisis can inspire creative thinking [...]
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]]> By: bloggingmom67 http://savethemedia.com/2009/08/04/tim-gleason-journalism-crisis-can-inspire-creative-thinking/comment-page-1/#comment-22554 bloggingmom67 Fri, 07 Aug 2009 14:40:19 +0000 http://savethemedia.com/?p=1673#comment-22554 <a href='#comment-22454' rel="nofollow">@Wendy Parker</a> - You're right -- all the rallying in the world won't save newspapers unless a new business model is found. We do need both -- a positive outlook and great ideas. Edward, Really good point about click-through rates ... problem is some newspapers won't even let their staffers know their blog stats let alone their click-through rates. This hurts in the long run (and short) because the staffers don't get a sense of what's working and what's not. This information (click-through rates, stats, etc.) cannot be info. that only the higher ups know. Ann, Anytime. -- Gina<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('22554','bloggingmom67'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('22554','bloggingmom67','<a href=\'#comment-22454\' rel=\"nofollow\">@Wendy Parker<\/a> - \r\n\r\nYou\'re right -- all the rallying in the world won\'t save newspapers unless a new business model is found. We do need both -- a positive outlook and great ideas.\r\n\r\nEdward,\r\n\r\nReally good point about click-through rates ... problem is some newspapers won\'t even let their staffers know their blog stats let alone their click-through rates. This hurts in the long run (and short) because the staffers don\'t get a sense of what\'s working and what\'s not. This information (click-through rates, stats, etc.) cannot be info. that only the higher ups know.\r\n\r\nAnn,\r\n\r\nAnytime.\r\n\r\n-- Gina'); return false;">Quote</a></div> @Wendy Parker –

You’re right — all the rallying in the world won’t save newspapers unless a new business model is found. We do need both — a positive outlook and great ideas.

Edward,

Really good point about click-through rates … problem is some newspapers won’t even let their staffers know their blog stats let alone their click-through rates. This hurts in the long run (and short) because the staffers don’t get a sense of what’s working and what’s not. This information (click-through rates, stats, etc.) cannot be info. that only the higher ups know.

Ann,

Anytime.

– Gina

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]]> By: Ann Handley http://savethemedia.com/2009/08/04/tim-gleason-journalism-crisis-can-inspire-creative-thinking/comment-page-1/#comment-22526 Ann Handley Thu, 06 Aug 2009 13:29:51 +0000 http://savethemedia.com/?p=1673#comment-22526 Good addition, Gina. Very true. And I agree- I read tweets all the time that "bury the lead." You'd think that would be impossible.. but surprisingly, it's not! Thanks for the shout. Ann @marketingprofs<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('22526','Ann Handley'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('22526','Ann Handley','Good addition, Gina. Very true. And I agree- I read tweets all the time that \"bury the lead.\" You\'d think that would be impossible.. but surprisingly, it\'s not! \r\n\r\nThanks for the shout.\r\n\r\nAnn\r\n@marketingprofs'); return false;">Quote</a></div> Good addition, Gina. Very true. And I agree- I read tweets all the time that “bury the lead.” You’d think that would be impossible.. but surprisingly, it’s not!

Thanks for the shout.

Ann
@marketingprofs

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]]> By: Edward Vielmetti http://savethemedia.com/2009/08/04/tim-gleason-journalism-crisis-can-inspire-creative-thinking/comment-page-1/#comment-22468 Edward Vielmetti Wed, 05 Aug 2009 00:13:29 +0000 http://savethemedia.com/?p=1673#comment-22468 Journalists should be familiar with ideas like "click through rates" and "conversion rates" too. If you headline is crummy and no one clicks, you are prone to having your good story ignored. And, if the web site is poorly designed, you might get lots of traffic but no one who is able to find the "subscribe to the newsletter" button that you really want them to do so you have them coming back again.<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('22468','Edward Vielmetti'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('22468','Edward Vielmetti','Journalists should be familiar with ideas like \"click through rates\" and \"conversion rates\" too. If you headline is crummy and no one clicks, you are prone to having your good story ignored. And, if the web site is poorly designed, you might get lots of traffic but no one who is able to find the \"subscribe to the newsletter\" button that you really want them to do so you have them coming back again.'); return false;">Quote</a></div> Journalists should be familiar with ideas like “click through rates” and “conversion rates” too. If you headline is crummy and no one clicks, you are prone to having your good story ignored. And, if the web site is poorly designed, you might get lots of traffic but no one who is able to find the “subscribe to the newsletter” button that you really want them to do so you have them coming back again.
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]]> By: Wendy Parker http://savethemedia.com/2009/08/04/tim-gleason-journalism-crisis-can-inspire-creative-thinking/comment-page-1/#comment-22454 Wendy Parker Tue, 04 Aug 2009 19:11:48 +0000 http://savethemedia.com/?p=1673#comment-22454 I think Gleason means well, and I don't want to dampen his enthusiasm. I know students need this encouragement too. I'm afraid to admit I roughed him up a bit today on my blog, but this call to arms is not a new one. Maybe I'm just grouchy today, but I've been hearing these appeals for quite a while. Yes, if "only" we could find a way to pay for this. I wish he would have offered up something a bit more concrete than he did.<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('22454','Wendy Parker'); return false;">Reply</a> - <a href="#" class="quote" onclick="quote('22454','Wendy Parker','I think Gleason means well, and I don\'t want to dampen his enthusiasm. I know students need this encouragement too. I\'m afraid to admit I roughed him up a bit today on my blog, but this call to arms is not a new one. Maybe I\'m just grouchy today, but I\'ve been hearing these appeals for quite a while. \r\n\r\nYes, if \"only\" we could find a way to pay for this. I wish he would have offered up something a bit more concrete than he did.'); return false;">Quote</a></div> I think Gleason means well, and I don’t want to dampen his enthusiasm. I know students need this encouragement too. I’m afraid to admit I roughed him up a bit today on my blog, but this call to arms is not a new one. Maybe I’m just grouchy today, but I’ve been hearing these appeals for quite a while.

Yes, if “only” we could find a way to pay for this. I wish he would have offered up something a bit more concrete than he did.

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